Agency: RBMM
Principle: Philip Smith
Client: CORE Hydration
Creative Director: Garrett Owen
Principle: Philip Smith
Client: CORE Hydration
Creative Director: Garrett Owen
CORE Hydration Brand Update
CORE Hydration is "ultra-purified, has a pure crisp taste and just the right amount of electrolytes and minerals to work in harmony with your body’s natural pH of 7.4 pH*." This proposal helps the CORE product reflect its characteristics and stand out on the shelf against its competitors.